The cost of servicing a product once a year is something that can be taken into account. The cost may be taken into account for one-time services.

A long-lasting product that can't be consumed in one sitting is said to be durable. Consumer durables, also referred to as durables or consumer durables, are a class of consumer goods that do not depreciate quickly and do not require frequent replacement. They are referred to as "durable goods" because they typically last for at least three years and are included in core retail sales data.

The convenience and time savings of not having to maintain a website can be emphasized by a web shopping cart vendor who provides hosted solutions to medium-sized businesses. It promotes convenience.

If a carpet company showed how its carpets could contribute to beautifully decorated interiors, it might be more successful. Pictures of stunning spaces might be more helpful than a collection of carpet samples or a list of fabric specifications. Not carpets, but beauty is being sold.

Instead of emphasizing its consulting methods, a consulting firm may choose to concentrate its marketing efforts on its final product—improved performance and increased profits. Profitability is being sold, not consulting.

Instead of focusing on dependability or quality, a manufacturer of computer printers might emphasize less hassle or less time wasted. It promotes simplicity of use.